Corporate headshot photography isn’t just about capturing images. It’s about creating an impression that resonates and conveys the essence of a business and its team. Properly executed, these images become a pivotal part of a company’s public image, influencing how they are perceived and engaged with online.
In this post, I’ll take you through the recent headshot photo session I had with Chris, founder of Shrewsbury-based business Ecommerce Intelligence, to show you what goes into a successful corporate headshot photography session.
The Brief: Revitalising A Brand
Chris and I had worked together before, so he was already familiar with the impact of professional photography. For this session, he wanted to update his team’s headshots to include new members and to capture the energy and dynamics of their new workspace. The updated shots needed to reflect the changes in their team and environment, enhancing the company’s brand as it grows.
Corporate Headshot Photography Session Pricing
To accommodate different business needs, I offer the following packages:
- Full Day: Best for comprehensive coverage of large teams, multiple locations, or extensive product ranges.
- Half Day: Ideal for small to medium-sized teams or individual professionals needing a variety of images.
- Corporate Headshots: Quick, focused sessions perfect for professional profile updates, charged by the hour.
The Process: A Half-Day Of Creativity And Collaboration
We planned a half-day session in Chris’s new office, a space flooded with natural light. It provided a lovely bright and open backdrop for the office lifestyle photos.
The session included a blend of individual corporate style headshots and lifestyle office branding photos which captured the team’s interactions and the lively atmosphere of their workspace.
The difference from their previous, more confined space and brand photos was night and day—literally! The natural light brought out the best in everyone.
To ensure everyone was happy with the results, I introduced a more collaborative approach than usual by allowing the team members to select their favourite images from the raw images. This ensured the final edits reflected their personal preferences and remained as authentic as possible.
The Importance Of Backdrop And Colour
Chris was very particular about the backdrop colours for the headshots. He chose a shade that not only stood out but also matched his company’s logo, ensuring consistency across all brand visuals. This attention to detail helps in creating a cohesive look that enhances brand recognition. And really makes the teams profile pictures across Linkedin pop out!
Why Invest In Professional Headshot Photography?
Professional photography plays a crucial role in how businesses are perceived. The quality and style of images used can significantly affect a brand’s appeal, boosting consumer trust and engagement.
Did you know that people only remember 10% of information three days after reading it? Incorporate photos and their recollection increases by 65%. This enhancement in brand recall and connection is invaluable.
The Outcome: A Unified Brand Image
After the session, I delivered Chris a series of edited images that were immediately incorporated into the company’s digital profiles and marketing materials. The feedback was extremely positive, with an immediate impact noted in their professional interactions and online engagement.
“Laura was fantastic and managed to capture the professionalism of our workplace whilst also balancing it with the relaxed and caring nature that we aim to provide our team and clients. I would highly recommend Laura to any business looking to improve their photography in the corporate or commercial sector”
Considering Personal Branding Photography?
If you’re thinking about enhancing your company’s image with headshot photography in Shrewsbury, London or throughout the UK, let’s chat!
Start the conversation by contacting me here.
Stay Connected
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Inspired by this session? Pin your favorite images from the shoot to your Pinterest boards and start envisioning your brand’s new look!
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